Women's Sport WNBA regular season viewership up 16% on 2021 to score 14-year high US women's basketball league live broadcasts average 379,000 viewers on CBS, ABC and ESPN. For example, according to the WNBA (WNBA League Overview, 2009), 58% of their fans are female, 27%, 31%, 26% are from the age groups of 12-17, 18-34, and 35-54 respectively, and basketball participants are more likely to watch and attend WNBA games. Despite being virtual - as opposed to broadcast live from Nike. It's no secret that NBA has been carrying the league since its inception. Watch Draymond Greens comments embedded below and form your own conclusions: Thanks to those who've taken an interest in this issue. Damn, shes actually right. Compared to last year, when NBC did not air any live coverage due to rain, viewership increased 26% from 695,000. The 2021 Women's National Basketball Association Racial and Gender Report Card (RGRC), released Wednesday by The Institute for Diversity and Ethics in Sport (TIDES) at the University of Central Florida, confirms sports' best record for racial and gender hiring practices. Lets take a look at a some of the differences between the two leagues. In 2021, the viewership of the women's final of the tennis U.S. Open outperformed the men's for the fifth time in just sevenyears. The WNBA's audience is 75 percent women. That's what they want in a basketball game. At first he was defensive. By entering your email and clicking Sign Up, you're agreeing to let us send you customized marketing messages about us and our advertising partners. Women again held the majority of CEO/president positions, with 66.7%. This past fall, the European Union passed a watershed initiative to raise minimum wages and strengthen collective bargaining. Then shetweeted back and forth with Bryant. Four other ABC telecasts this season became most . Sue Bird. The WNBA is widely recognized for being one of the most progressive organizations in professional sport. Thank you for donating. He told her she was right. For the first time, a person identifying as American Indian or Alaska Native has held a manager to senior director position. What do (Sports) Unions Do in a Pandemic? Why should #WNBA be subsidized by NBA/Owners? That was a 74% uptick from 2020's season . Yet, the harsh reality of being a WNBA "star" is something even she can't ignore. Womens hands tend to be smaller than the mens equivalent, so having the ball size slightly smaller allows for better grip with smaller hands. VIEWERSHIP: Combined viewership for the WNBA across ESPN Networks (ABC, ESPN, ESPN2) and the CBS Television Network was up 16 percent over the 2021 regular season, averaging 379,000. Truth has never been more critical! Because everyone says, We support women. Theyve got a player named Sabrina (Ionescu), a player named Ruthy (Hebard), my two favorite players, and Maite Cazorla., The ratings didnt fall. The NBA has by far the most racially diverse and left-leaning U.S. fan base of the four top team sports, according to the Brand Intelligence data: 54 percent of fans of the average NBA team are. I wanted to post the second half of this interaction with @KerithBurke & Draymond. Learn more about how Statista can support your business. It's not a coincidence that tennis legends Serena Williams, Maria Sharapova, and Li Na are among the . He woke up with a different thought. Watch Oregon basketball, Serrano recommends now. Opinions expressed by Forbes Contributors are their own. Or the character. Each WNBA player will now also receive her own hotel room while traveling, a benefit their NBA counterparts have enjoyed since 1999. . The agreement between the league and players' association includes reimbursing veteran players on family expenses such as surrogacy, adoption and egg freezing. Demographics and Identity in the New WNBA-WNBPA CBA, Why Conservative Attacks on Federal Agencies Are at Odds with the Constitution, Ninth Circuit Invalidates California Law Against Forced Arbitration, When Republican NLRB Members Show Their True Colors, A CBA By Women, For Women: Demographics, Identity, and the New WNBA-WNBPA CBA. . Eight teams were included in that original season, with the league now consisting of 12 teams (6 in the western conference and 6 in the eastern conference). and the WNBA saw its highest draft viewership in 16 . Did you know? . Are you interested in testing our business solutions? New York City is taking a big step toward greater pay transparencywith a new law requiring that job advertisements come with salary ranges. The answer transcends gender issues, but rather correlates directly with the yearly revenue from advertising, merchandising, sponsorships, and ticket sales. When it comes down to it though, it's not about the product. All this attention rolled into a WNBA Draft which saw its ratings rise by 25 percent, according to Carol Stiff, vice president ofESPN Programming & Acquisitions. Much like many CBA negotiations, compensation represented the biggest factor in WNBA-WNBPA negotiations. The players are obviously not nearly as good. Maya Moore has been compared to Michael Jordan as his female embodiment in women's basketball, and she has her own sneaker line through the Jordan brand. In order to increase pay for its athletes, the . Various researchers have challenged the gender pay gap as advanced by the left from Joe Biden on down. Union buttons and stickers are protected by federal labor law, but what about digital insignia? Noor Ahmed made significant contributions to this column. An NBA basketball measures in at 29.5, sometimes known as a size 7, while the WNBA basketball is about an inch smaller measuring in at 28.5, otherwise known as a size 6. 2021 was also home to the most-viewed regular season game since 2012, when the Seattle Storm faced the Chicago Sky on August 15 on ABC, averaging 755,000 viewers. Copyright 2023. For example, according to 2019 data from the U.S. Bureau of Labor Statistics, unionized female employees earn 29% more than non-unionized female employees and unionized black employees earn 27% more than non-unionized black employees. Now is the time. The WNBA has a social justice council that focuses on social justice programming and initiatives that include anti-racism training, voter registration and campaigning. "We need the marketing to match our product," she said in her essay. Unfortunately, the WNBA fanbase is not nearly as large as the NBA fanbase is and this is evident in the coverage of games. Why start a story on WNBA viewership with Shea Serrano? Though many thought the WNBPAs 50% revenue-sharing goal was unrealistic, under the new CBA, if the WNBA exceeds the prior years revenue target, then WNBPA player-members will indeed receive half of the revenue. Two days later, ESPN expected a dip in the ratings for the championship game. Font Size: The TV ratings for the NBA continue to be in the gutter with the regular season nearing a close. If you've commented with us before, we'll need you to re-input your email address for this. We support women empowerment. The WNBA is an American professional women's basketball league established in 1996 and owned by the NBA. Get full access to all features within our Business Solutions. Western Connecticut State University and Brown University, and the head coach atRensselaer Polytechnic Institute. Most Super Bowl wins by NFL team 1967-2023, Average ticket price in the NFL by team 2021, FIFA World Ranking: top male soccer teams 2022, Athletic footwear global market share by company 2015, Health & Fitness Clubs - Statistics & Facts, Sporting goods industry in the U.S. - statistics & facts, Research expert covering sports and video gaming, Profit from additional features with an Employee Account. Zoomph data shows the WNBA has a fan base that is nearly two times more female than average, which could mean more purchasing power than more male-centered sports, a strong sign for advertising.. That money is then being used to fund political lobbying that many of the workers oppose. Think about it. During the appearanceshe met Bryant. Back then womens sports on TV were a rarity. ", National Basketball Association all-time triple double leaders 1946-2022, Value of National Basketball Association franchises 2022, National Basketball Association all-time assists leaders 1946-2023. But once the WNBA season wraps, several players head overseas to play internationally. The interview touches on the fate of Price Waterhouse, the [], Start your day with our roundup of the latest labor developments. Altogether, player-members average guaranteed earnings will skyrocket from about $85,000 to about $130,000 (+53%). The WNBA scored 98.3 points for racial hiring practices and 96.8 points for gender hiring practices in 2021 and continued to set an example for inclusive racial and gender hiring practices across all professional leagues. Your email address will not be published. Half the population in the United States is made up of women. PLEASE JOIN OUR NEW COMMENT SYSTEM! Available: https://www.statista.com/statistics/1236700/wnba-finals-viewers/, Number of viewers of the WNBA Finals on ESPN from 2003 to 2022, Available to download in PNG, PDF, XLS format, Most popular women's sports leagues in North America June 2021, Share of African Americans in pro sports in North America in 2022, by sport, NBA & WNBA annual salaries as share of league revenue in 2020, Public interest in WNBA in the U.S. 2022, by age, WNBA average regular season attendance 1997-2022, Attendance at the WNBA All-Star Game 1999-2022, Average player salary in the WNBA by team 2019, Women's National Basketball Association all-time assists leaders 1997-2022, Women's National Basketball Association all-time rebound leaders 2022, Average U.S. TV ratings of NBA playoffs 2018, Average U.S. TV ratings selected NBA games 2018, NCAA basketball March Madness TV viewership selected games 2013, NCAA basketball March Madness TV viewership selected games 2014, Average NCAA football TV viewership by conference, Average NCAA basketball TV viewership by conference 2011, TV viewership of selected National Football League games 2012, Super Bowl viewers in the U.S. 2017-2023, by platform, Distribution of NBA television audience during 2012-2013 regular season, by income, Distribution of NBA regular season TV audience 2014, by ethnicity, Age breakdown of NBA TV audience during 2013 regular season, Average TV viewership of selected NCAA football games 2017, Gender breakdown of NBA television audience in 2013 regular season, Women's World Cup viewership in the U.S. 2015, Women's World Cup viewership in the U.S. 2019, by device, Most common online methods of finding TV shows Australia 2017 by gender, TV viewers of Animal Planet in the U.S. 2018, by age, Share of time spent watching TV in the U.S. 2017, by type and income, Women's National Basketball Association (WNBA), Impact of the coronavirus on sports participation, Number of viewers of the WNBA Finals on ESPN from 2003 to 2022 (in 1,000s), Find your information in our database containing over 20,000 reports. In any industry, moreover, a certain level of unfairness and arbitrariness occurs when it comes to hiring, promotion, or pay. Maya s Olynyk (@RowdyMaya) April 1, 2021, I mean. Clarendon, drafted 9th in the first round of the 2013 draft, serves on the WNBA's social justice council and became the first openly non-binary and transgender player in the WNBA. We support women in the workplace. said the Rev. [and without] leav[ing] anyone left behind, as WNBPA President Nneka Ogwumike emphasized. WNBA semis start with viewership high Tuesday's double-overtime Sky-Sun WNBA semifinal opener averaged 399,000 viewers on ESPN2, marking the largest WNBA playoff audience prior to the Finals since 2018 (Mystics-Dream Game 5: 430K). In May, when theSparks played at the Connecticut Sun,Rebecca Lobo and Kara Lawson moved away from the typicalbroadcaster seats. He knows there are others who have covered the game longer and have a great depth of knowledge on it. Level of interest in the National Basketball Association in the United States as of May 2022, by gender [Graph]. Support for Working Mothers. This change highlights the WNBA's dedication to innovation and growing the game of basketball. The WNBA has many players with college Long story short, female basketball players. EclipseCloudF0475 (@CloudF0475) April 2, 2021. I said more women. More specifically, this policy covers egg freezing, fertility treatment (including surrogacy), and adoptionbenefits covered by just 7%, 31%, and 56% of major U.S. employers, respectively. Richard E. Lapchick directs the University of Central Florida's Institute for Diversity and Ethics in Sport. Seemingly straggling both sides of the fence, the Golden State Warriors power forward is also blaming virtue-signaling corporate America for failing to do enough to resolve a gender salary gap and apparently wants to shame them into writing some checks. This is the second time in the history of the WNBA report card that a majority of CEO/presidents are women. Her leadership is a cornerstone to the NBA and WNBA's leadership in diversity and inclusion across the sports industry that . That number spiked to 5.2 million in the final 15 minutes when Ogunbowale hit the buzzer-beating championship-winner, capping the biggest comeback in championship game history. The WNBA capped off its historic 25 th regular season by delivering its most-watched season since 2008 for its television partners - ABC, CBS, ESPN and ESPN2 viewership was up 51% over the 2020 season.And the 2021 WNBA Finals Game 2 was the most watched Game 2 since 2003, peaking with 1 million viewers.Game over! But, while the level of pay varies from sport to sport, a look at five popular American sports shows a common reality: female athletes consistently make less than men. Last fall, Bleacher Reports Natalie Weiner wrote a storyaboutwomen dunking. Aside from the obvious women and men, there are many things that the WNBA does differently than the NBA. The Sparks-Lynx game that had Serrano pregame texting ended upincludinga WNBA milestone. This is how women get written out of history., She didnt tag Serrano in the tweet. WNBA games averaged 321,000 viewers across ESPN, ESPN2, ABC and CBS during the regular season, up 51% from last year and the league's most-watched season in 13 years. The two new head coaches in 2021 were: Noelle Quinn of the Seattle Storm and Darius Taylor of the Atlanta Dream. We interpret our subject broadly to include the current crisis in the traditional union movement (why union decline is happening and what it means for our society); the new and contested forms of worker organization that are filling the labor union gap; how work ought to be structured and managed; how workers ought to be represented and compensated; and the appropriate role of government all three branches in each of these issues. Athletes are and have always been instrumental in changing societal views from social justice to mental health to LGBTQ+ rights. It's one thing for women who have no interest in sports in general not to care about the WNBA. Yet, outside of WNBA circles, they remain largely unknown. These are the guys who make fun of WNBA players, and then kiss their daughters good night and tell them they can be anything they want to be when they grow up. But yet plastered all over your website is women empowerment. For example, Anthony Davis takes 23.7% of all FGs on his team; Natasha Howard takes 22.5% of all FGs on her team. Did you even listen to the interview or just went with the response you thought was best based off the other people who clearly didn't listen? Englebert reported the average viewership of games rose 68% this season, crediting that largely to a substantial increase in games on the ESPN Network as well as the league's debut on the CBS . All Rights Reserved. Some of the women I questioned say they are fans, but they can never find a game to watch on television. Success! 2022 NBA Finals preferred winners in the U.S. National Basketball Association: price for a soft drink at games by team 2015/16, Franchise with the lowest value in the NBA 2003-2022, Average ticket price National Basketball Association (NBA) 2015/16, Find your information in our database containing over 20,000 reports. Theyve got a player named Sabrina (Ionescu), a player named Ruthy (Hebard), my two favorite players, and Maite Cazorla.. Your email address will not be published. [13] The 2009 regular season on ESPN2 (13 telecasts) concluded with an average of 269,000 viewers, up 8% vs. 2008 season (248,000 viewers). ", Prof. Sachs on how employers can benefit from unions, explaining how unions "open up a new line of communication between management and workers" and how voluntary recognition "can be faster and less acrimonious" than using the NLRB process, Apple to Withhold Latest Employee Perks From Unionized Store. You could be getting the best stories in your inbox twice a day. The average salary of a WNBA player is around $71,000 while the average NBA salary is $6.4 million, but it makes sense right now considering the crowd sizes and how much each organization is bringing in. As OnLabor reported (see here and here ), the WNBPA negotiated a new collective bargaining agreement ("CBA") with the WNBA earlier this year. This is particularly true for women's sports, and female sports fans - which are both surging. Notice I didn't just say women. In the second semifinal, Notre Dame led Connecticut by five points with 21 seconds left. Support our commitment to credible conservative news. Behrens' role extends to the other NBA entities, to include the WNBA. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. The TV viewership is a lot smaller in the WNBA with around 280,000 viewers for the 2018 season while the 2019 NBA Finals alone averaged 15.14 million. Uber and Lyft drivers in New York City go on strike, Hyundai divests from an Alabama factory due to child labor violations. It's been often said that the main Achilles heal of the WNBA is the lack of interest from men. Diana Taurasi. The gap is even larger for single-gender sports, the report shows. Prof. Block on how employers' refusal to bargain harms the labor movement, Chipotle Borrows From Starbucks Playbook As Workers Push To Unionize, Prof. Sachs on how though "policies in Washington have made it very difficult for workers to organize; at the moment, workers are defying those fierce headwinds. Why do more women tune into Scandal or The Real Housewives of Wherever for water cooler fodder instead? A roundtable discussion with Benjamin Sachs, Kate Andrias, Steve Kest, and Robert Kuttner. As Clarendon explained, for women who have often been underpaid, we know black women are underpaid, queer people, [too] . The 23 WNBA playoff games on Disney-owned networks had an average audience of 456,000 viewers, which represents a 22 per cent increase from the 2021 postseason. OnLabor is a blog devoted to workers, unions, and their politics. Jesse Jackson, founder and head of the organizations that merged to form Rainbow/PUSH, after reviewing the report card. As a UConn fan, why look elsewhere? Moreover, of the six women on the WNBPAs player-member leadership team, halfDelle Donne, Sue Bird, and Layshia Clarendonidentify as LGBTQ+. It's a hard task. Please help us!